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SaneLot vs DealerCenter
SaneLot is the walk-away number and the same-day listing. DealerCenter is the deal jacket. Dealers run both.
The short version
SaneLot is the focused lot layer — VIN scan to fact-checked listing with guided photos, website, QR stickers, feeds, leads, and ranked exits on the buying portal. Standard is $99.99/month with 10 vehicle report credits; High Volume is $329/month with 50. Both include the same full features. The card-on-file 14-day trial includes one lifetime vehicle report; add 25 for $149. Included credits reset monthly, purchased credits roll over, and reopening a saved report uses no credit. Dealers run it beside DealerCenter for the deal jacket.
At a glance
| SaneLot | DealerCenter | |
|---|---|---|
| Category | Lot & listing layer | Dealer management system (DMS) |
| Deal paperwork, BHPH, funding | Dealers keep DealerCenter for the jacket | Yes — this is what a DMS is for |
| VIN to live listing | About five minutes when the field workflow completes normally | Confirm the configured inventory and marketing workflow |
| Listing copy | Fact-checked draft — dealer reviews every word | Confirm current listing and AI capabilities |
| Website | Included — buyer inquiry, trade-in & finder forms | Digital marketing and website products available |
| QuickBooks integration | No direct integration | Available for Online and Enterprise |
| Vehicle-history reports | Shared report credits; reopening a saved report uses no credit | AutoCheck/CARFAX access available |
| Pricing model | Standard $99.99/month with 10 reports; High Volume $329/month with 50; same full features | Configurable packages and add-ons |
| Leads | Included in the plan, attached to the relevant vehicle for dealership follow-up | CRM and marketing capabilities vary by product |
DealerCenter scope from its official QuickBooks, digital marketing, and CRM pages. Confirm current packages and a complete quote with DealerCenter.
What a DMS is for
Straight up: if you write contracts, run buy-here-pay-here accounts, or need compliance paperwork and funding integrations, you need a DMS. SaneLot will not do your deal jacket. It stays focused on the acquired vehicle's path from lot intake to buyer-facing listing.
Choose by workflow, not a fake suite comparison
DealerCenter is the stronger fit when the goal is one vendor for DMS paperwork, lenders, CRM, accounting integration, vehicle-history access, and optional marketing products. SaneLot is the stronger fit when the bottleneck is getting each acquired car photographed, fact-checked, priced, published, and followed up quickly from the phone. Those are different buying decisions.
Run both, happily
The workable pairing today is DealerCenter (or Frazer) for deals and compliance, with SaneLot for the buyer-facing lot workflow. SaneLot exposes a standard CSV feed. The dealer or receiving provider must configure import; there is no direct DealerCenter/Frazer/QuickBooks synchronization yet.
FAQ
- Is SaneLot a DMS?
- SaneLot is the lot layer: scan, shoot, price, publish, leads. Dealers run DealerCenter for the deal jacket and SaneLot for the listing loop.
- Can I use SaneLot with DealerCenter?
- Yes. SaneLot provides a CSV feed; the receiving system configures import.
- What does DealerCenter cost vs SaneLot?
- DealerCenter uses configurable products and packages. SaneLot Standard is $99.99/month with 10 report credits; High Volume is $329/month with 50. Both include the same full features. Confirm the complete current DealerCenter quote with its sales team.
- Why evaluate SaneLot if DealerCenter offers websites?
- Evaluate the bottleneck. DealerCenter can own the broader DMS, CRM, and marketing stack. SaneLot gets acquired vehicles checked, photographed, published, and followed up quickly from the phone.
See it on your lot
Start the 14-day trial. First car: Price it on the run list, photograph it, approve the write-up, publish before you leave the building.